Communication, Value, The Prospect with David Kurkjian

June 20, 2023

Landing clients is more cut-throat than ever. People are often talking about getting “more” prospects, but have you explored converting “better” prospects? A deeper understanding of human nature might be the key to your success. In this episode, David Kurkjian joins Tom to discuss how we can efficiently connect with our prospects to make sure we’re the solution they need.

Order Tom’s new book, “The Win-Win Wealth Strategy: 7 Investments the Government Will Pay You to Make” at: https://winwinwealthstrategy.com/

SHOW NOTES:
00:00 – Intro
06:30 – What makes you unique?
09:12 – “You” phrasing.
12:18 – Can hormones impact our sales?
17:30 – How do you keep people from feeling subconsciously negative?
22:00 – What type of information should we gather from our prospects ahead of time?

Looking for more on David Kurkjian?
Website: https://mastermessaging.com/
Book: “6X: Convert More Prospects to Customers”